The 41st Italian trade fair left a sense of satisfication among attendees.
By Monica Larner
The 41st annual Italian trade fair dedicated to wine, Vinitaly, closed on April 2nd in Verona, leaving a lasting sense of satisfaction among producers, buyers, importers and journalist. “The outcome is very positive,” said Veneto-based producer Gianni Zonin. “Because this is also a Vinexpo year, we thought Vinitaly would be less intense; but instead it grew even bigger compared to 2006 and had a greater presence of foreign operators and trade which is the result we wanted.”
The number of visitors to the five-day fair held each year in Verona, increased by 4% over last year, bringing the total number to 150,000. The number of foreign visitors increased by 15% over 2006, totaling 38,000 buyers and agents representing more than 100 countries. Delegations from India, China and other emerging wine markets were visible throughout the fair. Also present were 2,600 accredited journalists from 52 countries and 4,300 producers from 30 countries.