Uncorkings for 9.26.11

News and notes from the world of wine.

Australian beer giant Foster’s accepted an improved takeover bit worth Aus $9.9 billion (U.S. $10.6 billion) from British-based brewer SABMiller.

Distilled Spirits Council of the United States (DISCUS) and the European Forum for Responsible Drinking recently issued new guidelines for responsible alcohol advertising and marketing on social networking sites and other digital communications platforms said to be effective September 30.  The guidelines require “age-gating” prior to direct dialogue between advertisers and consumers as well as improved privacy policies for data collection and utilization of personal information.

Diageo, owner of drinks brands including Guinness and Smirnoff, reached a multimillion-dollar deal with social media giant Facebook to expand the relationship between the two companies in drinks markets worldwide.

The resort Meadowood Napa Valley welcomed Michael Ireland as the wine director for its three Michelin-starred restaurant. Ireland has previously worked in established restaurants such as The French Laundry in Napa Valley and Quince in San Francisco.

Import company Loosen Bros. USA appointed Doug Krenik as director of sales. Krenik passed his master sommelier exam in 2006 to become one of 186 in the world.

St. Petersburg, Florida-based restaurant Bonefish Grill became the only restaurant pouring the new 2009 Drops of Jupiter Petite Sirah—a collaborative wine effort between Grammy award-winning band Train and Underdog Wine Merchants.

Trump International Hotel & Tower New York announced a new Jean Georges culinary master course—a private one-hour cooking demonstration designed for 2–4 people with Chef Jean-Georges Vongerichten and his executive pastry chef, Top Chef Just Desserts judge Johnny Iuzzini.

Oenophile Chris Riccobono launched the UNTUCKit line of dress shirts specifically designed to be worn untucked. Each style is named after a wine region, such as Paso Robles and Russian River.

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