Talk About Underreporting Your ABV!

Bombay Sapphire faces Canadian recall, North Carolina distillery makes vodka out of rice.
Courtesy of Canadian Food Inspection Agency.

The Canadian Food Inspection Agency has issued a recall for Bombay Sapphire brand London Dry Gin from the marketplace due to high alcohol content. Consumers should not drink or use the recalled product.Courtesy of Canadian Food Inspection Agency

This recall was initiated after the discovery that during production, one batch was bottled before correct dilution to achieve the stated 40 percent alcohol content by volume. As a result, the affected batch has alcohol content by volume of 77 percent.

A Good Idea? Really?

Meanwhile, south of the border, 11 small distilleries in and around Philadelphia have come up with a “Distillery Trail” to make it easier to find them. Six are in Philadelphia, which has a mass transit and bus system; a seventh is in nearby Camden, New Jersey, where a ferry operates from May to early September. But the rest require a car to visit.

Also in the news, Bevriqo Corp. bought MEDEA Vodka this week for an undisclosed sum. Distilled in the Netherlands, MEDEA’s bottle has an LED display that can be programmed to wish the consumer a “Happy New Year” or “Happy Birthday” or just about any happy phrase. The brand is sold in the United States, Canada, Europe, Asia, Latin America and parts of Africa and Russia. MEDEA costs an average $30 a bottle and the LED display can be programmed from any iPhone.

It’s Not Saké

And finally, North Carolina-based Graybeard Distillery debuted Bedlam Vodka, which is distilled from rice, at the 2017 Wine & Spirits Wholesalers of America’s Convention & Exposition (WSWA) in Orlando, Florida.  It is not saké, which undergoes a different fermentation process. It is currently available only in North Carolina for $21.95, but after its debut at WSWA, a spokeswoman said the company “has a ton of meetings lined up” with distributors.

Published on May 5, 2017
Topics: Spirits News
About the Author
Leslie Gevirtz
Contributing Editor, Business

An award-winning journalist, Gevirtz spent more than 20 years covering disasters—natural, political, and financial—before becoming Reuters’ wine correspondent; a beat that guaranteed her colleagues were always glad to see her.



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