Campari Abandons Still Wine, Sells French Château for Nearly $23 Million
Move means Campari will concentrate on liqueurs and spirits.
By Wine Enthusiast
Château de Sancerre
Neither the name of the buyer, nor price paid for the winery were mentioned in the press release. Yealands kept the brand name. Emails to Yealands, based in Marlborough, were not immediately returned.
Founder Peter Yealands brought Babydoll sheep to New Zealand so he could cut his fuel bills running tractors and putting fertilizer down at the same time. He then added Kunekune pigs when the sheep were not quite up to the task on their own. Last year, he installed that country’s largest solar panel array (1,314 panels) to power the operation. Yealands says it aims to produce the most sustainable wine in the world.