Born in Kosovo but raised in London, Rita Ora\u2019s eclectic entertainment career began with open-mic sessions at her father\u2019s pub. Today, the pop icon is widely known for songs like \u201cR.I.P.\u201d and \u201cHow We Do (Party),\u201d as well as for collaborations with Liam Payne, Charli XCX and other hit artists.\r\n\r\nIn between, however, she\u2019s done everything from hosting television shows and tackling big-screen acting roles, to working with fashion brands like Adidas and coaching singers on The X Factor UK and BBC\u2019s The Voice.\r\n\r\nIn 2019, she added yet another role to her dynamic resume: chief creative partner and shareholder of Pr\u00f3spero Spirits. But Ora says she is \u201cmore than just a spokesperson\u201d for the brand, which is made by Stella Anguiano, one of the first female Tequila distillers, and produced at the Don Roberto Distillery in Jalisco.\r\n\r\nThat perspective has already paid dividends: The a\u00f1ejo offering of Pr\u00f3spero earned a remarkable 97 points in a Wine Enthusiast blind tasting and landed in the 2019 Top 100 Spirits list.\r\n\r\nOra took a rare breath to check in with us, share more about the project and talk about what\u2019s coming next for her.\r\n\r\nWhat are you up to right now?\r\n\r\nIt feels like I am always on the go. I\u2019ve been really busy prepping my album and sharing my new music with fans. I recently did the Masked Singer in the UK and finished up a movie with Michael Caine that will be coming out soon, which was very exciting. I\u2019ve also been working on expanding Pr\u00f3spero to the UK market. I can\u2019t wait to have it in my dad\u2019s pub.\r\n\r\nWhat made you decide to launch a Tequila and not, say, a whiskey?\r\n\r\nThere is just something about the taste of Tequila. It\u2019s an amazing mix of savory and sweet. The freshness and bite that it has, along with all the nuanced flavors, is what separates it, you know?\r\n\r\nOf course, what also drew me to launching this particular Tequila was the ability to work with Stella Anguiano. Obviously, I love drinking Tequila, but it was more about collaborating with someone who is so passionate about what they do. She is so inspiring and is one of the few female master distillers in the business. In whatever medium I\u2019m working in, I want to surround myself with the best, and there is no better partner than Stella.\r\n\r\n\r\n\r\nWhat was it like to create Pr\u00f3spero?\r\n\r\nThe collaboration process was a great experience. Coming on board as the creative director of the brand, as well as being a shareholder, has really been a rewarding experience because I get to be so hands-on with everything. I\u2019ve done many different partnerships before, but I felt, with this one, it was important to me to be more than just a spokesperson. I felt very strongly about investing myself creatively and financially in this spirit. In addition to working with Stella, I\u2019ve also had the pleasure of working with Roy Danis at Conecuh Brands. He has such a wealth of experience in the spirit business, and it\u2019s been great to work alongside him.\r\n\r\nWhat was the most challenging part of this project?\r\n\r\nAt the beginning, the most challenging part was working in a whole new medium. There was a lot for me to learn about this business. I\u2019m privileged to have some pretty great teachers.\r\n\r\nEarly on, I took a tour of the distillery in Mexico and got to sit down with Stella to discuss the creation of a spirit. We spoke about the different flavors used in our three expressions, as well as how the aging process works. Her knowledge and attention to detail is out of this world, and it has been amazing to work with both her and Roy. It\u2019s been extremely rewarding to use my creativity in a new venture, but the most rewarding part by far is seeing people enjoy the Tequila.\r\n\r\nWhat does the name Pr\u00f3spero mean to you?\r\n\r\nFor me, it\u2019s all about prospering and thriving. It\u2019s a celebration of living your life the way you want. When people drink it, I want them to toast to their accomplishments and feel the freedom of possibility in their lives.\r\n\r\nWhat are you working on next?\r\n\r\nI\u2019m always working on something. This year, I\u2019ve been working on my album, promoting my new single, acting in new projects, collaborating with new fashion brands and obviously focusing on the success of Pr\u00f3spero. This summer, I\u2019ll be doing more festivals, too. Booked and busy\u2014just the way I like it.\r\n\r\nWhat was the most interesting part of this experience?\r\n\r\nBeing able to use my creativity in a different avenue.\u00a0I was so inspired by going to the distillery, it was such an informative experience and it really set the tone for what I wanted to do as the creative director. With this campaign, I really wanted to put my personality to it, give it a fresh, fun vibe, as well as capture the authenticity of the distillery and the craft of spirit making.\u00a0The tasting process was interesting as well. I had never learned how to properly taste Tequila prior to this. I always took more of a \u2018knock \u2019em back\u2019 approach rather than \u2018slow and savor/sip.\u2019\r\n\r\nDo you feel like the Tequila reflects the ethos of your music?\r\n\r\nNot sure if ethos is the right word, but what I can tell you is any project I get involved in, I always put my all into it, and watching my projects come to life gives me so much joy. Music to me is the way I express who I am and what I believe in, and I\u2019m so grateful to do what I love for a living.\u00a0The doors music has opened for me has allowed me to follow my creative visions down many different paths and explore new opportunities.\r\n\r\nCreative expression makes me feel alive and has given me the confidence to push the boundaries in all the different industries I\u2019ve worked in. Working as a woman behind the scenes, when there aren\u2019t many of them, pushes me to work harder so I can pay it forward for others to thrive.\r\n\r\nHow do you typically drink Tequila?\r\n\r\nOn the rocks with lime.